From Classroom to Boardroom: A BMC-Based Teaching Innovation

Objective of the Innovation:

· To introduce students to entrepreneurial and business strategy concepts using a practical framework.

· To enhance analytical, communication, and innovation skills through project-based learning.

· To develop interdisciplinary thinking by integrating technical knowledge with business planning.

· To build confidence in presenting structured ideas using professional formats like the BMC.

Innovative Aspects:

· Integration of Entrepreneurship Education within a technical curriculum.

· Use of the Business Model Canvas, a globally recognized strategic tool, in student projects.

· Smart classroom tools (digital boards) used to elevate the quality of presentations.

· Faculty shifted roles from instructors to innovation mentors guiding idea development.

Outcomes:

· Students gained practical exposure to business ideation and model development.

· Improved critical thinking, teamwork, and formal communication.

· Encouraged innovation and problem-solving from a market perspective.

Several student ideas showed potential for further development under incubation support.

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